About | KM Content

About Me

Hey, I'm Kia.

My path into this work wasn't a straight line, and I think that's what makes it interesting. I studied philosophy in undergrad and spent a few semesters working as a writing tutor on campus, then later earned a master's in business analytics. I currently work full time as a data analyst at a capital management firm, and KM Content is where I get to bring all of those threads together.

The tutoring work taught me something I use every day now: the ability to sit with what someone actually means and help them put it into words other people will understand. Good social content isn't about sounding clever. It's about communicating something real in a way that reaches people, and that's the part of this job I find most interesting.

The analytics side keeps the work honest. I pay close attention to what the numbers are saying, adjust when something isn't landing, and build plans with a real rationale behind them. Not just a vibe.

A Little More

The real me, though.

Outside of client work, I'm the kind of person who studies how brands talk to people, what's shifting on each platform, and the difference between content that feels forced and content that feels true. It's hard to turn off, honestly.

I tend to work with founders and small businesses across real estate, home services, wellness, lifestyle, food, and professional services. Usually people who know they have something worth sharing but aren't sure how to frame it online. I like the problem-solving part of that as much as the creative part.

I love helping people sound like themselves online, and I care just as much about the strategy and structure underneath it that makes the whole thing actually work.

A Few Things About Me

01 Philosophy major and former writing tutor. I've always cared about what makes communication actually work.
02 Master's in business analytics. I treat the data side as part of the craft, not an afterthought.
03 Full time data analyst by day. Keeps me sharp on systems, patterns, and the difference between a signal and noise.
04 A firm believer that in the age of AI, a real human voice is one of the most valuable things a brand can have.

My Process

How we'll work together.

We Chat

A quick, no-pressure call to learn about your brand, your audience, and what you're actually trying to build.

I Strategize

I build a custom content plan shaped around your voice, your goals, and the way your audience actually wants to be talked to. Grounded in data, not guesswork.

I Create

Graphics, captions, reels, and scheduling are fully handled. You stay focused on the parts of your business only you can do.

We Grow

Every month I review the numbers, identify what's driving results, and sharpen the strategy accordingly.